How about 5 fundamental principles for growth in this era of tech-powered data-driven organisations? In this keynote you will find out the surprising creative twist data can take, what tinder has to do with your business, how a dress can become smart and why there is no more offline or online world. You will find out why old school tactics no longer work, and why predictive organisations thrive in the current revolution. Our goal during this keynote is to help you discover your hidden opportunity for growth.