In this session we have a live fireside chat between GrowthAgent and Belgian Cycling Factory

We will provide answers to questions like:

What prompted BCF to start thinking CDP…

What should others think about when thinking CDP.What changed after 7 months… what can you do now.

What is the biggest disappointment of your CDP so far? Where did it underdeliver?

What would you have done differently? 
And we will take live questions from the audience. Join this session if you want to get insights on the inspiring case of Blueconic and the iconic brands of Ridley and Eddy Mercx bikes 


Michel Lenaerts

Senior Marketing Advisor @ Belgian Cycling Factory